Cheshire, United Kingdom (25 June 2010) –, a leading SEO company based in the North West of England, comments on what they believe the future holds for media optimization as search engines continue to understand that search engine Bing has announced a new ‘entertainment’ search function which aims to give users greater access to media content, making it easier for searchers to find sample content for TV shows, video clips, music, computer games, song lyrics, movies and more.

With services like this coming to the fore more prominently with several search engines, including Google, feel that many websites need to better optimize their media content to ensure they can compete in what is already a crowded marketplace and have their web pages appearing in first-page search results for their chosen search terms because of the media they contain. believe that webmasters can better optimize their images for example by using pictures of an appropriate size and resolution, using descriptive filenames, and using relevant keywords in alt tags and descriptions so they are better picked up by search engines.


“Although SEO traditionally has an impact mainly on the text content of your site, there is definitely scope for using media such as videos, music, audio clips, and images to help you stand out from the competition in addition to your well-written, optimized copy.“ Commented a spokesperson for Getting some of your images on the first page of search engine image results, for instance, is a great way to drive more relevant traffic to your site to see the really useful visual resource that you have created for users. We are really excited about the changes that these major search engines are making to the way that they find and present media content to users because it gives websites another way to shine and offers people new online avenues to explore.”

To discover more about and to view their range of search engine optimization services, visit or telephone 08459 736 736 during office hours.

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John Meadowcroft
Search Engine Optimization,
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Tel: 08459 736 736