Cheshire, United Kingdom (09 July 2010) –, a leading SEO services company, comments on the news that Google has finally launched the full version of the long-awaited changes to their search engine indexing structure, known as ‘Caffeine’.

Caffeine’s launch has been long anticipated by the SEO community for months, and Google has now announced that it has now been rolled out across the internet. Google describes it as a whole new indexing system for the web and claims that it is fifty percent fresher than its previous index. What this means is that content added online will be searchable virtually instantly after it has been crawled, benefiting both web searchers and content owners.

Not only will content be available on a quicker basis for searchers but it also means that Google’s storage capacity has also increased. Its flexibility to store content such as images, videos, web pages, and more has also greatly increased. believe that this update will be of great relevance to the SEO industry in future months and predict further changes as searchers become used to faster ways of browsing.

“We have to stress that the release of Caffeine doesn’t signify any changes at all in the algorithm – although we’re still unsure as to how it will affect rankings further on down the line,” commented a spokesperson for “SEO is an ever-changing industry and new developments like this are being thrown up time after time. Although it’s not really much of a surprise, those who aren’t as in tune with the industry will notice almost immediate changes, as should content owners. To surmise though, those who use Google on a regular basis are the real winners here, and we look forward to exploring the changes in the coming months.”

To find out more about and their SEO services, visit their website at

About can offer tailored and bespoke SEO solutions for any website with their skilled team of expert digital marketing professionals. Offering services covering all aspects of SEO, including on-page, off-page, social media, and much more besides, they offer a free, no-obligation SEO analysis upon their initial consultation and also have a wide range of free SEO tools available on their website.

Regent’s Place,
338 Euston Road,
Tel: 0845 077 2963